Director / Producer / Writer
Featured Launch Creative

Launch Campaigns

Featured Launch Creative

Featured Launch Creative

Kim Kardashian West: The Justice Project - Launch Spot

Director, writer, producer

Kim Kardashian West: The Justice Project

Director, Producer

In Ice Cold Blood "Ice-T's Inferno"

Director, Creative Producer, Co-Writer

Who better to launch a new true crime show on Oxygen, than Ice-T? Shot over two nights in Paterson, NJ - we worked with Ice-T to create a modern take on Dante's Inferno—except this time, Ice-T brings viewers on a ride-along through the circles of hell. BONUS: This spot aired during Super Bowl coverage.

Murder For Hire - "The Sounds of Contract Killing"

Director / Producer / Writer

Aaron Hernandez Uncovered

Creative Producer, Co-Writer

How do you tell the life story of a deceased man? Bring him back to life using cutting-edge 3D rendering technology. Partnering with Imaginary Forces and Snappers Tech, we modeled and animated Aaron Hernandez to tell a compelling and haunting life story. Broke old and set new ratings records for Oxygen.

Unspeakable Crime - "Town Divided"

Writer, Supervising Producer

Mysteries & Scandals

Director, Writer

An amazing opportunity to work, once again, with Soledad O’Brien — launching her new show on Oxygen. Shot host stand-ups and table top footage, which yielded a series-long library of content.

Cold Justice - Season 5 Launch

Director, Writer

We took over the downtown of a small town outside of New York City. The everyday American town feel, mixed with re-imagined frames of some of my favorite Westerns resulted in a “get outta dodge” inspired launch series.

A Wedding & A Murder

Director, Creative Producer

Shot over a single day at a wedding factory in New Jersey, this tongue-in-cheek campaign for Oxygen’s A Wedding & A Murder was not only fun to shoot, but extremely efficient. We shot multiple launch spots and a robust social campaign all in one day.

Cold Justice "The Search For Justice"

Director, Writer

Real Money - Ali Velshi "Obamacare"

Writer, Creative Producer

Working at a 24/7 news startup has its challenges. For example, I had to write the scripts for these promos in the cab on the way to the shoot. The results: one of the spots was nominated for a Promax award and the campaign launched our highest rated show.

Real Money - Ali Velshi "Your Money"

Writer, Creative Producer

The Battle of the Ex-Besties

Producer

Fault Lines "Groundbreaking"

Writer, Creative Producer

Unspeakable Crime "Who Will You Believe?"

Creative Producer, Co-Writer

Working with Kill2Birds, we brought this compelling and controversial story to life in a series of poignant launch spots.